How would you explain to a child in front of a big, tall Christmas tree in a shopping mall that all those presents underneath it are not for them? That Santa Clause has different plans, and that they have to wait and be patient in order to receive the presents they asked for.
Today Male Friend #1 reminded me that life isn't always fair.
Is it really the case? Or maybe we are so busy looking at the Christmas tree we forget what it was that we wanted in the first place.
Regardless of what we are being sold, we can't have it all. So, we have to prioritize. Most importantly, sometimes you win, sometimes you lose. And if you keep losing, instead of crying your days away, there are a few options you may want to consider:
- you are picking all the wrong battles
- you are not fighting with the right gear
- you are spread on too many fronts.
I do not know if life is unfair.
I do know that you need a damn' good marketing plan to get through it!
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